Build Your Stand for TSW Poland 2027 Kielce’s Largest Fresh Produce Fair
Every January, before the growing season begins, Central and Eastern Europe’s fruit and vegetable industry gathers in Kielce to decide what next year’s harvest looks like which technology gets adopted, which suppliers get chosen, which varieties make it into the ground. TSW has held that position for 17 years, and 2027 adds something new: Poland Fresh Contracting, the fair’s first dedicated space for producers, importers, distributors, and buyers to negotiate real supply agreements face to face.
The scale behind it is well established. The 2026 edition drew over 21,000 visitors and 508 exhibitors from 20 countries across nearly 37,000 sqm figures that confirm TSW’s position as the region’s largest horticultural industry fair. For 2027, that audience arrives focused on orchard automation, AI-assisted crop protection, and the water and input reduction systems increasingly central to sustainable farming.
Exhibit Elevate designs stands built for how agricultural buyers actually evaluate technology hands-on equipment demonstrations, clear technical information, and layouts that hold up to a genuinely international audience. Exhibition stand builder experience across major Polish and Central European trade fair venues—free 3D concept within 48 hours.
Ready to Elevate Your Exhibition Presence?
Why Poland Fresh Contracting Changes What Exhibiting at TSW Can Deliver
Most agricultural trade fairs focus on technology showcases and leave the actual deal-making to happen informally, in hallway conversations or follow-up emails weeks later. TSW 2027 formalizes that process for the first time with Poland Fresh Contracting, giving exhibitors a structured space to move directly from product demonstration to supply negotiation within the same two days.
That’s a meaningful shift for exhibitors selling into the fresh produce supply chain specifically distributors and buyers attending Poland Fresh Contracting arrive with sourcing decisions already on their agenda, not simply browsing for ideas. For technology and equipment exhibitors, the surrounding exhibition floor still delivers the core value TSW has built its reputation on: direct access to growers and farm representatives evaluating what to invest in before the season starts.
The Categories Shaping TSW’s 2027 Show Floor
A tomato’s journey from seedling to supermarket shelf passes through half a dozen decision points most shoppers never think about what variety got planted, how it was protected, how it was watered, how it was picked, and how it survived the trip to market. TSW’s exhibitor base is organized around exactly that journey, covering the full fruit and vegetable production chain from field technology through to post-harvest handling.
- Orchard Automation & Robotics: Mechanized harvesting, precision spraying, and automation technologies minimizing labor dependency in fruit and vegetable production
- Crop Protection & AI-Driven Solutions: The 2027 conference program will cover plant protection solutions and AI-based systems for diseases and pest identification.
- Irrigation & Input Reduction Systems: Water-efficient irrigation technologies and solutions that help in reducing fertilizer and chemical input use.
- Nursery Material & New Varieties: Plant breeding innovations and nursery stock giving growers early access to the next season’s varietal choices.
- Post-Harvest & Storage Technology: Sorting, handling, and storage technology influencing the proportion of a crop that actually reaches market in a salable state.
Five categories, one continuous chain and a grower walking TSW’s floor is often making decisions across all five in the same two days, weighing a new irrigation system against a new variety against a faster sorting line. That’s exactly the kind of connected decision-making Poland Fresh Contracting is designed to turn into signed agreements before the season even starts.
Who Sources at TSW: A Genuinely International Growing Community
TSW’s buyer base spans the full fruit and vegetable value chain, drawing growers and industry professionals from well beyond Poland’s borders.
The buyer base typically includes:
- Fruit growers and vegetable producers sourcing next-season technology and inputs
- Plantation owners and farm representatives evaluating equipment investments
- Agricultural advisors and consultants guiding client purchasing decisions
- Importers, distributors, and buyers engaging through Poland Fresh Contracting
- Technology suppliers and service providers scouting regional partnerships
With exhibitors from 20 countries at the most recent edition, TSW draws a genuinely
international audience for a fair based in Central Poland a reflection of Kielce’s position as a logistical crossroads for the wider Central and Eastern European fresh produce trade.
Ready to Elevate Your Exhibition Presence?
Designing a Stand for a Technical, Season-Focused Buyer
Growers attending TSW are making real investment decisions ahead of the coming season, which means they respond to demonstrable proof over marketing claims working equipment, clear technical specifications, and visible results from crop protection or irrigation technology. A stand where a grower can see automation or precision technology in operation, not simply read about it in a brochure, tends to hold attention significantly longer on a floor encompassing roughly 37,000 sqm.
With Poland Fresh Contracting instituting a more formal buyer-supplier meeting structure for 2027, exhibitors targeting that segment in particular should plan for stand space that facilitates both open product demonstration and quieter, more focused contracting conversations taking place over the same two days.
Building Your TSW Poland Stand With Exhibit Elevate
Exhibit Elevate designs stands built for how growers and agricultural buyers evaluate technology at TSW hands-on equipment demonstrations, clear technical signage, and space that works for both open floor traffic and the more focused conversations happening through Poland Fresh Contracting. All projects get off with a free-of-charge photorealistic 3D concept within 48 hours of your brief so you can preview how your stand will perform at Targi Kielce before a single thing is manufactured.
Why Choose Exhibit Elevate for TSW Poland 2027?
Growers attending TSW are making real investment decisions ahead of the season they respond to working equipment, not descriptions of it:
- Built for live agricultural demonstrations. Layouts support hands-on equipment access, whether that’s orchard automation, irrigation tech, or crop protection systems in action.
- Free 3D concept within 48 hours, showing exactly how your stand performs at Targi Kielce before a single element is built.
- Space planned for Poland Fresh Contracting. Layouts support both open product demonstration and the more focused conversations happening through the show’s new B2B matchmaking format.
- End-to-end delivery. Structural planning and venue coordination handled directly with Targi Kielce.
- Exhibition stand builder experience across Poland and Central Europe, familiar with the region’s growing international buyer base.
A grower who sees technology working in front of them decides faster than one reading a spec sheet every TSW stand is designed around that difference.
Your Place at the Start of the Growing Season
Seventeen years of opening the fruit and vegetable industry’s calendar year is no small achievement, and TSW’s 2027 edition adds real momentum to that legacy with the launch of Poland Fresh Contracting alongside its established focus on orchard automation, AI-driven crop protection, and sustainable input reduction. Few regional agricultural fairs manage to stay relevant this consistently.
Across two days at Targi Kielce, the technology, varieties, and supply agreements taking shape on that floor will influence fruit and vegetable production across Central and Eastern Europe for the season ahead. Whether you’re launching new orchard automation technology, introducing AI-assisted crop protection to regional growers, or building your first distribution relationships through Poland Fresh Contracting, TSW 2027 is where that season begins.
- Exhibition:- TSW Poland 2027
- Date:- 14–15 January 2027
- Venue:- Targi Kielce, Kielce, Poland
- Organiser:- Oikos Publishing House
- Sectors:- Fruit & Vegetable Production Technology · Orchard Automation & Robotics · Crop Protection & AI-Driven Solutions · Irrigation & Input Reduction Systems · Nursery Material & New Varieties · Post-Harvest & Storage Technology
- Frequency:- Annual held every January at Targi Kielce, now in its 17th edition
- Format:- A two-day trade exhibition paired with expert-led conferences, opening the fruit and vegetable industry’s business season
- Website: Official Website
- Visitors: Tickets for Show
- Exhibitors: Exhibitor Registration
- Visitors: The confirmed 2026 edition (16th) drew 21,003 visitors and 508 exhibitors from 20 countries
- Scale: The 2026 edition covered 36,800 sqm, making TSW the largest horticultural industry fair in Central and Eastern Europe
- Programme: Six expert-led conferences ran alongside the 2026 exhibition, a format continuing into 2027
- Legacy: Organized by Oikos Publishing House, TSW has opened the fruit and vegetable industry’s calendar year for 17 consecutive years















